Sorry if the question seems trivial/silly, but where is the ~10B ADA that is not actively staked? It seems like any actor (individual, business, exchange, etc) has every incentive to stake their ADA. Even if a lot of people are holding their ADA on exchanges, I would expect that exchange to stake it for them and reap the rewards... so what gives?
(Perhaps we can exclude the ~700 million that is in the catalyst treasury, but still its a a LOT of unstaked ADA.